Marketing transformation: next-level multichannel communication
The training is a perfect platform to exchange expertise with the top industry opinion leaders on the powerful ways to satisfy customers and win their lifetime loyalty. The event will gather together the leading experts in providing content CLM and educational solutions to pharma companies, aimed at transforming and optimizing their business processes, streamlining and aligning everyday workflow of all the departments, as well as extending communications through multichannel and engaging all healthcare stakeholders, providing real value in a relevant, timely, compliant, and useful way.
- Nataliya Andreychuk, CEO at Viseven
- Paul McCord, Channel Development Director at Qstream (Dublin)
- Oksana Matvienko, CMO at Viseven
- Anna Dederkal, Leading Account Manager of Abbott projects (RU, PL, CAN, FR, CHN) at Viseven
- Viktoriia Lesyk, Expert of Digital innovations at Viseven
- Ihor Diakov, CEO at Profi Community
- Yaroslava Upatova, Customer Excellence Manager at Viseven
The agenda of the open discussion will combine thoughtfully chosen theory and best practices. Do not miss an opportunity to unveil the latest digital trends in pharma marketing:
• Innovative content and CLM solutions, which help to ensure that the brands operate most effectively in terms of the ever-changing customer behavior.
• Building an integrated digital strategy to transform the company mindset and boost pharma sales and marketing effectiveness.
• Effective educational modules to reinforce sales team’s knowledge of products, marketing and promotional materials, likewise tools for advanced communication with each customer.